Waterkeeper Alliance and iSow today announced their strategic partnership, bringing together the largest and fastest growing nonprofit solely focused on clean water with an innovative technology company inspiring young people to develop healthy philanthropic and financial habits. The partnership provides a dynamic means of supporting the work of Waterkeeper Alliance and simultaneously promotes the importance of a lifelong commitment to giving back.
“We are proud to partner with Waterkeeper Alliance,” said Tanya Van Court, Founder and CEO of iSow. “We believe this partnership is a perfect fit for our young cause-minded users who are committed to giving back to organizations that safeguard the rights, and impact the lives, of so many children. iSow was established to re-direct gift-giving on birthdays, holidays and other special occasions and enable young people to save for important goals instead of receiving traditional goods. Our users are excited about using year-round gifting occasions to raise money on behalf of Waterkeeper Alliance and other critically important causes, and in so doing, honor their commitment to making charitable giving a key part of their personal goals.”
“iSow is an important platform that will help foster a future generation of clean water advocates,” said Marc Yaggi, executive director of Waterkeeper Alliance. “This partnership is a great way to engage children around the world in issues impacting their waterways while showing them how their time and resources can make a real difference.”
About Waterkeeper Alliance
Waterkeeper Alliance is a global movement uniting over 290 Waterkeeper organizations around the world and focusing citizen advocacy on issues that affect our waterways, from pollution to climate change. Waterkeepers patrol and protect more than 2.3 million square miles of rivers, streams and coastlines in the Americas, Europe, Australia, Asia and Africa. For more information please visit: www.waterkeeper.org.
About iSow
iSow enables young people to save”goals” instead of “goods”; in 3 important categories: saving for the future (college, investment accounts, etc.), sharing with others (causes they care about), and spending on things that are meaningful. By learning to save for the future and share with others, young people are practicing healthy financial habits that will change their lives… and the lives of those they help.